After a successful and award winning career in advertising with Ted Bates in New Zealand, George Patterson and Ogilvy & Mather in Sydney, and Saatchi & Saatchi in London and Europe, Roger returned to New Zealand in 2008 and has been working with small to medium enterprises ever since.

Bringing the growth secrets of the big brands to the small business arena has been a particular passion for Roger and he has enjoyed helping clients to see the hidden opportunities these secrets reveal in their own businesses.

In the past Roger’s major clients have included the T-Mobile Europe, Commonwealth Bank of Australia, Hyundai Automotive Australia, The Sydney 2000 Olympic Games, The Sydney Morning Herald, Seiko, Audi, Volkswagen, Sony, Duracell, Xerox, General Motors Holden, Bank of New Zealand and Air New Zealand. It is what Roger learned from these giants of enterprise that he now makes available to his clients.

In January 2017 Roger and his wife moved to Napier in Hawke’s Bay – a home coming of sorts for a native of Waipawa.

Now as the newly appointed Director – Chamber Business Advisory for the Hawke’s Bay Chamber of Commerce , Roger is looking forward to providing local business owners with some of the tricks of the trade he has learned from businesses all over the world – and to implementing the Chamber’s new Networking and Advisory programme – an internationally proven system of exciting business growth tools.